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Consumer Driven Energy Drink Development - Workshop

dataset
posted on 10.04.2018 by Samet Isaev, Harris Makatsoris
This project explores a novel methodology for design and manufacture of consumer-driven personalised Energy Drinks (ED) using novel technologies developed by the research group. Initially, a novel online crowdsourcing OI platform named ‘Preference Marketplace’ is used to identify consumer’s preferences & sensory attributes for the formulation of ED and then followed by manufacturing of consumer-preferred ED using a novel automated continuous flow manufacturing reactor for sensory evaluation. By combining the two technologies, it is now possible to produce an economical and sustainable on-demand formulated liquid food products that meet consumer needs.

Funding

EP/K014234/1

History

Authoriser (e.g. PI/supervisor)

H.Makatsoris@cranfield.ac.uk

Licence

Exports